To know it is to love it. MFour Mobile Research’s new MFourDIY, that is. We invite all market research professionals to see for themselves. Sign up for our webinar series on how to use the industry’s first and only all-mobile, do-it-yourself survey-building platform. Next up: Mobile Panel 101: “Reaching Millennials and Other Elusive Demographics,” Tuesday, May 10 at noon, Pacific.
Find out how in 30 minute webinars introducing game-changing MFourDIY
MFour’s ongoing webinar series educating market research professionals about its powerful yet simple to use new MFourDIY survey-building platform continues Thursday, April 28 at 11 a.m., Pacific Time.
MFour Mobile Research announced it has voter-matched its all-mobile U.S. panel. With close to one million panelists, MFour’s voter-matched panel can deliver political insights and information on the beliefs & attitudes that shape U.S. voter behavior, including insights from hard-to-reach groups like Millennials.
Mobile research has reached its culmination due to the introduction of touch screen technology, which has revolutionized the way people use and perceive their mobile devices. Market researchers are now capable of monitoring mobile browsing trends and behaviors, allowing analysts to conduct questionnaires and surveys using these same devices. The increased benefits for consumers include a greater extension of the customer’s reach to improve the experience of the respondents.