--- title: MFour - Mobile News Mix | OOH description: OOH | The MFour blog - The Mobile News Mix is a great source of news and information on mobile market research. --- [![Mobile Market Research - MFour](https://go.mfour.com/hubfs/Mfour_March2018/Image/MFour_Logos-07.png)](http://mfour.com/) - INDUSTRIES - [MARKET RESEARCH](https://mfour.com/market-research/) - [ADVERTISING](https://mfour.com/advertising/) - [AUTOMOTIVE](https://mfour.com/automotive/) - [CONSUMER GOODS](https://mfour.com/consumer-goods/) - [ENTERTAINMENT](https://mfour.com/entertainment/) - [POLITICAL](https://mfour.com/political/) - [RESTAURANT](https://mfour.com/restaurant/) - [RETAIL](https://mfour.com/retail/) - SURVEYS & DATA - SURVEYS - DATA - [CONSUMER PANEL](https://mfour.com/consumer-panel/) - WORKING WITH US - [FULL SERVICE](https://mfour.com/full-service/) - [DO-IT-YOURSELF](https://mfour.com/do-it-yourself/) - [DATA SERVICES](https://mfour.com/data-services/) - [CONTACT US](https://mfour.com/contact/) - [REQUEST QUOTE](https://mfour.com/quote/) - [SCHEDULE DEMO](https://mfour.com/schedule-demo/) - [CALL OR EMAIL](https://mfour.com/contact/) ## [MFour Joins DPAA, the Leadership Hub of the Digital OOH Industry](https://go.mfour.com/blog/mfour-joins-dpaa-digital-ooh-advertisings-leadership-organization) Posted by [MFour](https://go.mfour.com/blog/author/mfour) on Jul 3, 2018 7:00:00 AM - [Tweet](https://twitter.com/share) ![Blog DPAA logo](https://go.mfour.com/hs-fs/hubfs/Blog%20DPAA%20logo.jpg?width=926&name=Blog%20DPAA%20logo.jpg)  MFour is delighted to be the newest member of DPAA (Digital Place Based Advertising Association), a global organization that provides leadership for the Digital Out of Home industry, serving as a nexus for information, marketing, and connections and collaborations.  "MFour…is at the heart of why advertising on digital out-of-home media is growing so rapidly,” said Barry Frey, DPAA President and CEO. “What we can do is extremely helpful to digital out-of-home advertisers and others in the OOH space,” added Chris St. Hilaire, MFour’s CEO and co-founder. “We are honored to be joining DPAA, and look forward to sharing what we’ve learned with our fellow members.” To read the DPAA’s full announcement,[ **click here**](https://dp-aa.org/mfour-mobile-research-leader-in-mobile-market-research-joins-dpaa/).MFour enables OOH advertisers to observe opted-in consumers’ location journeys in real time, then survey them soon after an ad exposure or after any other relevant experience. To set up a live demo, just get in touch by **[clicking here](mailto:sales@mfour.com)**. 0 Comments [Click here to read/write comments](https://go.mfour.com/blog/mfour-joins-dpaa-digital-ooh-advertisings-leadership-organization#comments-listing) Topics: [market research](https://go.mfour.com/blog/tag/market-research), [consumer insights](https://go.mfour.com/blog/tag/consumer-insights), [advertising research](https://go.mfour.com/blog/tag/advertising-research), [OOH](https://go.mfour.com/blog/tag/ooh), [ad measurement](https://go.mfour.com/blog/tag/ad-measurement), [digital advertising](https://go.mfour.com/blog/tag/digital-advertising), [out of home advertising](https://go.mfour.com/blog/tag/out-of-home-advertising) [All posts](https://go.mfour.com/blog/all) ### Subscribe to Email Updates Blog Search Go ### Recent Posts ![mfour](https://go.mfour.com/hubfs/Mfour_March2018/Image/cropped-MFour_Logos-03-300x300.png) 19800 MacArthur Blvd. #700 Irvine, CA 92612 T. (714) 754 – 1234 F. (714) 754 – 1244 © 2018 MFour. All Rights Reserved. CONTACT US ×