---
title: MFour - Mobile News Mix | pepsico
description: pepsico | The MFour blog - The Mobile News Mix is a great source of news and information on mobile market research.
---

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## [Introducing MFourDIY, A Mobile Research Revolution for the Masses](https://go.mfour.com/blog/introducing-mfourdiy-a-mobile-research-revolution-for-the-masses)

 Posted by [admin](https://go.mfour.com/blog/author/admin) on Apr 19, 2016 2:24:19 PM

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**NextGen DIY mobile design means no more Monkeying around with antiquated panels and platforms**

**Dive in at** [**mfourdiy.com**](https://mfourdiy.com)

MFour Mobile Research launched MFourDIY, the next breakthrough in fast, accurate, reliable, easily accessible consumer survey data. It’s a new, cost-efficient way to field all-mobile, do-it-yourself surveys by exploiting the vast capabilities of the phones hard-wired to consumers’ hands. MFourDIY extends the unrivaled clout of Surveys on the Go® to anyone who needs excellent market research that can fully include hard-to-reach demographics such as Millennials, Hispanics and African Americans.

Clients can create a free account, design sophisticated surveys and access more than a million consumers via the Surveys on the Go®, mobile smart phone app. Check out the platform by visiting [mfourdiy.com](https://mfourdiy.com)

MFour DIY arrives already vetted by forward-looking brands and researchers who’ve stepped up to field mobile surveys during the platform’s Beta-testing. Their experiences speak for themselves.

- “Easy to program and field.” Derek Turk, Vice President of Ratings & Research, Lionsgate Entertainment Inc.

- "The best DIY research.” Micah Mack, Shopper Insights Marketing Manager, PepsiCo

“We’re democratizing all-mobile research. We’ve got the only all-mobile platform and it’s getting rave reviews,” St. Hilaire said.

 0 Comments [Click here to read/write comments](https://go.mfour.com/blog/introducing-mfourdiy-a-mobile-research-revolution-for-the-masses#comments-listing)

 Topics: [MFour Mobile Research](https://go.mfour.com/blog/tag/mfour-mobile-research), [News](https://go.mfour.com/blog/tag/news), [pepsico](https://go.mfour.com/blog/tag/pepsico), [smartphone](https://go.mfour.com/blog/tag/smartphone), [lionsgate](https://go.mfour.com/blog/tag/lionsgate), [MFour Blog](https://go.mfour.com/blog/tag/mfour-blog), [mfourdiy](https://go.mfour.com/blog/tag/mfourdiy), [mobile](https://go.mfour.com/blog/tag/mobile), [surveys on the go](https://go.mfour.com/blog/tag/surveys-on-the-go), [chris st. hilaire](https://go.mfour.com/blog/tag/chris-st-hilaire)

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